Red Ledges Names Two Vice Presidents
Heber Valley Development Hires Vice President of Marketing, Vice President of Sales
July 2, 2008
Hurst joins Red Ledges with more than 15 years of marketing and communications experience, most recently as the Marketing Director for Kennecott Land. In this capacity she created, developed and managed the marketing strategy for the Daybreak community in Salt Lake City. In 2007, Hurst was awarded Marketing Director of the Year by the Utah HBA Sales and Marketing council and was the silver award winner for Marketing Director of the Year through the National Sales and Marketing Council.
Her additional experience includes serving as the Marketing Director for the Castle Rock Development Company; President of Injenuity; and Director of Public Relations for Breckenridge Resort Chamber. Hurst attended the University of Wisconsin-Madison. She is a member of the Urban Land Institute and is a council member of the Salt Lake HBA.
Hextell joins Red Ledges with more than 20 years experience building and managing upscale master-planned communities. Prior to joining Red Ledges, Hextell served as the Area Vice President/General Manager for Trilogy at Rio Vista, a J.F. Shea Homes development in California. Under his management, the project received the "Best Master-Planned Community" award in 2005 from the Northern California Homebuilders Association.
His additional real estate sales experience includes serving as Vice President of Sales and Marketing for Sun City Huntley/Grand Haven, a Del Webb/Pulte Homes, Inc. project (Chicago); Senior Sales Manager for Sun City Summerlin (Nev.); and Sales Manager for Sun City West and Sun City Tucson (Ariz.). Hextell attended Illinois State University.
